As per their “Assisted Reproductive Technology Market” report, the global market was valued at USD 23.41 billion in 2024, growing at a CAGR of about 9.56% during the forecast period from 2025 - 2033 to reach USD billion by 2033.

The significant increase of reproductive procedures such as In-Vitro Fertilization (IVF) and embryo freezing has spiked as infertility rates rise and people become more conversant about ART choices, leading to the growth of the assisted reproductive technology (ART) market in India. The unique blend of technological, sociological, and economic variables has boosted the growth of this market. Implementation and accessibility of these services to the wider audiences have become possible in large part due to India's expanding middle class and rising disposable income. With the developments in ART methods and medical infrastructure, India has become the hub for fertility treatments, with patients from both domestic and foreign countries. This paper delves into the prospects, difficulties, and future trajectory of the complex dynamics, including ethical considerations, regulatory gaps, and inequities of assisted reproductive technology (ART).

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Declining India’s Fertility rate leading to an increase in the ART Market

According to the reports published by the National Health Mission Department of the Ministry of Health and Family Welfare, 2024 India's fertility rate has significantly decreased from 5.7 births per woman in 1950 to the current average of two. Furthermore, in 17 of the 29 states and territories, fertility rates have dropped below the replacement threshold of two births per woman. As per the latest updates of the National Family Health Survey (NFHS-5), the five southern states have overall fertility rates below 1.6, with Karnataka at 1.6 and Tamil Nadu at 1.4. Some of these states have fertility rates lower than some of the several countries of European nations. Despite modest socioeconomic growth, in India, intensive family welfare programs encouraged small families through targets, incentives, and disincentives, which quickly helped to lower the fertility rates.

India achieved a Total Fertility Rate of 2, owing to the National Family Planning Program's integration with the RMNCHA+ program and their creative approach (cafeteria approach, CNA method) to service delivery. Strengthened Primary Health Center indicates a decrease in all baby and child mortality indices. To meet the SDG target of an infant mortality rate of 25 per 1,000 live births, the Ayushman Bharat Health and Wellness Center was established. Furthermore, better maternal care—including higher ICDS coverage, better institutional delivery data, and better comprehensive ANC care—bolsters confidence in reaching the goals.

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The evolving societal acceptance is transforming the Assisted Reproductive Technology Market in India.

The Assisted Reproductive Technology Market in India is getting drastically transformed due to the confluence of rising infertility rates, increasing disposable income, and inflating technological advancements. Further, increased work stress, changing environmental conditions, and delayed marriages are aggravating the chances of infertility conditions, thereby making ART a vital solution for couples. To fully realize the potential of ART in enhancing the lives of India, the government must continue to manage this changing environment with an emphasis on promoting innovation, fortifying laws, and resolving social inequalities. According to the UnivDatos, rising infertility rates, delayed marriages, and growing technological advancements drive the Assisted Reproductive Technology market. 

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